I recently had the opportunity to attend the 8th Annual Social Media Marketing World. This Social Media Conference...

Okay, before you exit out of the page because you think TikTok is a piece of no-good, millennial-obsessed...

How to Define Your Key Performance Indicators (& why you need to) Before you begin investing in digital...

If we were to cover everything you need to make your social media top notch, we would be...

Should we be of the mindset that being good is appropriate when we're chasing success in today's marketplace?'...

It seems as though everyone wants to track their ROI (Return on Investment) these days. And that is...

That's why we have developed this FREE e-book '5 Essential Steps for your next marketing campaign' to make...

We've worked with hundreds of companies over the last two decades (yes, we've been building websites since the...

There's an old adage 'do something you love and you'll never work a day in your life'. Certainly...

Our marketing conversations have changed dramatically over the years. Marketing can track it’s history back to the very…

I’m a sports guy (sshh – don’t tell my coworkers, I’m the only one around here)! Sports are…

In this season of gratitude and thankfulness, take time to reflect. Reflect on how your business got started......

It's 2017 and having a website is no longer an option for an organization (or a business for...

It's been awhile since I talked about some of the popular marketing jargon, and there are a wave...

Baseball season is back and I (Travis - the biz dev guy)'couldn't be happier. I've always been a...

We have a saying around our office, "One vehicle, One message." I'm certain this saying isn't unique to...

Was your 2016 Lit? Were you savage? Those are just two of the most trendy words in 2016....

January is a great time of year for planning. You're back from holiday breaks and office parties'and you...

Last-minute shoppers can bring a real boost to small business during the holiday season. Here's how to capitalize...

This year we have examined several elements of your branding, from your logo to your storefront. As we...

Business and charity represent two different ways of gathering money, but marketing efforts are fairly similar. The season...

Showing customer appreciation is an essential business practice that can build your brand. From a young age you've...

With so many services online and robots fielding calls for large corporations, it can be difficult to actually...

Breast Cancer Awareness Marketing can take many forms, whether that be digital or analog, it's important. It's a...

In the past few months we've talked about your storefront, your website, and even your logo as they...

The global sharing economy is changing transportation, housing, and the way we look at products and services. How...

Snapchat is here to stay. There are no ifs, ands, or buts about it'people love it. Since it...

When it's raining cats and dogs, there are few more pleasant places to shop than WILL Leather Goods...

For the past couple of years, I’ve had my reservations about tablet technology. When I was in college,…

Pok'mon GO has captivated users, becoming the #1 most downloaded app in history. (Courtesy of Creative Commons) Recently,...

Have you ever Googled yourself? Some of the things that pop up may surprise you. With all the...

Have you ever thought of your logo as a marketing tool? I hope so. Don't think it matters?...

Poll any group of marketers and they will tell you, the hardest thing (company, person) to brand is...

In a previous life, I used to work for a National organization focused on serving youth. I had...

The Holidays are a great time spent with family and friends. As the year draws to a close...

You may have read in recent weeks about Michael Jordan receiving almost a $9 Million settlement from Chicago-based...

"If I had asked my customers what they wanted, they would have said a faster horse." - Henry...

We're honored and very proud to have been chosen to design and develop a new website (www.quincylibrary.org) for...

'I fear not the man who has practiced 10,000 kicks, but I do fear the man who has...

Rokusek Design was selected to assist Quincy's Main Street organization (Historic Quincy Business District) as it reviewed its...

The goal of marketing? To sell more stuff to more people more often for more money.* It's that...

Earlier this month Dean La Velle, who handles our Business Development, was a judge of the Illinois Excellence…

So, this just happened…   What’s the point? Another reminder that social media is an opportunity to get…

When the Rotary Club of Quincy (okay, our resident Rotarian and Business Development guy, Dean La Velle) came...

Typeface trickery, you’ve probably seen it and didn’t realize it. There are approximately a gazillion typefaces out there…

I’ll admit it — I’m not the biggest Facebook fan. Keeping up with relatives and old friends was…

For the longest time typography was confined to the realm of paper. Now traditional print mediums are being…

Now that the London Olympics are old news, what did 'you think about it? 'Did you enjoy the...

The older I get the more I find myself waking up early and having this excess of time...

Large bookstores are becoming more and more of an endangered species these days with the shift from analog…

In today's evolving digital marketing space, with many ways to reach potential customers online, it's easy to forget...